According to reports out this week, HP are increasing their prices by 10% or more and reducing their discount levels in line with other players such as Cisco and Apple. Higher rises are likely on ProLiant Gen8 product.

CRN reported that the Australian exchange rate against the US dollar is to blame, at least partially, for HP’s rise.

The Australian dollar bought 94 US cents as recently as September, but since then has tumbled in value to be now at 78 cents.

An HP spokesperson told CRN: “HP reviews pricing based on a variety of factors including currency exchange rates, which have been the major factor at play.”

However, if you’d prefer to pay less, not more, for your brand new Gen8, Gen9, or HP storage you can. Just click here to learn how